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jackson bottom magic light tune lure catching a flathead

THE BEST/EASIEST/MOST VERSATILE LURE WE'VE USED
.

Over 25 different species have been caught with these lures in both fresh and saltwater all across the country, and the best part is just how easy they are to use! 3 Models to choose from.

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Soft Plastic Lures

Sale
ZMan StreakZ Curly TailZ Soft Plastics
ZMan StreakZ Curly TailZ Soft Plastics
ZMan StreakZ Curly TailZ 4" Soft Plastics
$7.00 $9.00
Berkley Gulp Swimmin Shad 5" Soft Plastics Camo
Berkley Gulp Swimmin Shad 5" Soft Plastics Camo
Berkley Gulp Swimmin Shad 5" Soft Plastics
Sold Out
Sale
Berkley Gulp King Shrimp Soft Plastics Banana Prawn
Berkley Gulp King Shrimp Soft Plastics Banana Prawn
Berkley Gulp King Shrimp Soft Plastics
$7.00 $10.00
Jackson Bone Bait 4.5" Soft Plastics MPU
Jackson Bone Bait 4.5" Soft Plastics MPU
Jackson Bone Bait 4.5" Soft Plastics
$7.00
Sale
Squidgies Bio Tough Flick Bait Soft Plastics
Squidgies Bio Tough Flick Bait Soft Plastics
Squidgies Bio Tough Flick Bait Soft Plastics
$8.00 $9.00
Berkley Powerbait HD Hollow Belly Soft Plastic
Sold Out
Jackson Money Bait Yagooooon Soft Plastics
$8.00
ZMan TRD CrawZ 2.5" Soft Plastics Bloodworm
ZMan TRD CrawZ 2.5" Soft Plastics Bloodworm
ZMan TRD CrawZ 2.5" Soft Plastics
$7.00
Sale
Berkley Gulp Minnow Grub Soft Plastics Peppered Prawn
Berkley Gulp Minnow Grub Soft Plastics Peppered Prawn
Berkley Gulp Minnow Grub Soft Plastics
$7.00 $8.00
Sale
Berkley Gulp Sandworm 6" Soft Plastics Natural
Berkley Gulp Sandworm 6" Soft Plastics Natural
Berkley Gulp Sandworm 6" Soft Plastics
$7.00 $8.00
Samaki Boom Forking Jerk Soft Plastics
Sold Out
Sale
Berkley Powerbait Nemesis Paddle Tail Soft Plastics
from $5.00 $7.00
Rapala Crush City 'The Suspect' 2.75" Soft Plastics Baitfish
Rapala Crush City 'The Suspect' 2.75" Soft Plastics Baitfish
Rapala Crush City 'The Suspect' 2.75" Soft Plastics
$8.00
ZMan Finesse Frogz 2.75" Soft Plastics
$7.00
4" Grub Motor Oil UV
4" Grub Motor Oil UV
Daiwa Bait Junkie Grub 4" Soft Plastics
$8.00
Sale
Zman HerculeZ Swimbait 6" Soft Plastics Colour Bad Shad
Zman HerculeZ Swimbait 6" Soft Plastics Colour Bad Shad
Zman HerculeZ Swimbait 6" Soft Plastics
$10.00 $12.00
Lunker City Slug-Go 12" Soft Plastic Lure
$16.00
Sale
Yum Scottsboro 3" Paddle Tail Lure Blue Back Shad
Yum Scottsboro 3" Paddle Tail Lure Blue Back Shad
Yum Scottsboro 3" Paddle Tail Lure
$7.00 $13.00
Squidgies Pro Range Flick Bait Soft Plastics
Squidgies Pro Range Flick Bait Soft Plastics
Squidgies Pro Range Flick Bait Soft Plastics
Sold Out
Sale
Fuze Flathead Soft Plastics Pack
Fuze Flathead Soft Plastics Pack
Fuze Flathead Soft Plastics Pack
$13.00 $23.00
Sale
Fuze Bream Soft Plastics Pack
Fuze Bream Soft Plastics Pack
Fuze Bream Soft Plastics Pack
$13.00 $23.00
Jackson Tiny Squid Soft Plastics CBG
Jackson Tiny Squid Soft Plastics CBG
Jackson Tiny Squid Soft Plastics
$7.00
Sale
Berkley Gulp Grub Soft Plastics Clear Red Fleck
Berkley Gulp Grub Soft Plastics Clear Red Fleck
Berkley Gulp Grub Soft Plastics
$7.00 $8.00
Fuze Bazza Baits Soft Plastics
Sold Out
Sale
Zman HerculeZ Swimbait 4" Soft Plastics Colour Bad Shad
Zman HerculeZ Swimbait 4" Soft Plastics Colour Bad Shad
Zman HerculeZ Swimbait 4" Soft Plastics
$7.00 $9.00
Sale
Squidgies Prawn Paddle Tail Soft Plastics Colour Bloodworm
Squidgies Prawn Paddle Tail Soft Plastics Colour Bloodworm
Squidgies Prawn Paddle Tail Soft Plastics
from $6.00 $7.00
Sale
Berkley Gulp Paddleshad Soft Plastics Black Gold
Berkley Gulp Paddleshad Soft Plastics Black Gold
Berkley Gulp Paddleshad Soft Plastics
$7.00 $8.00
Marukyu Isome Biodegradable Worm Soft Plastics XLarge
Marukyu Isome Biodegradable Worm Soft Plastics XLarge
Marukyu Isome Biodegradable Worm Soft Plastics
$7.00
Squidgies Reef Wriggler 175mm Soft Plastics Estuary Prawn
Squidgies Reef Wriggler 175mm Soft Plastics Estuary Prawn
Squidgies Reef Wriggler 175mm Soft Plastics
$8.00
Berkley Gulp Flathead Soft Plastics Pack
Sold Out
Sale
Squidgies Pro Range Whip Bait Soft Plastics
Squidgies Pro Range Whip Bait Soft Plastics
Squidgies Pro Whip Bait Soft Plastics
$7.00 $9.00
Berkley Gulp Sand Eel 4" Soft Plastics
Berkley Gulp Sand Eel 4" Soft Plastics
Berkley Gulp Sand Eel 4" Soft Plastics
Sold Out

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