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All rods

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$49.00

AN INCREDIBLE BEACH/ROCK CASTING ROD

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$49.00

NEW GAME ROD RANGE!

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Penn Slammer IV DX 3500 Spinning Reel

Penn Slammer IV DX Spinning Reel

from $239.00 $292.00

PENN'S STRONGEST SPIN REEL!

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$49.00

NEW PRODUCT

Penn Battle III DX Spin Reel

Penn Battle III DX Spin Reel

from $135.00

NEW PRODUCT

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jackson bottom magic light tune lure catching a flathead

THE BEST/EASIEST/MOST VERSATILE LURE WE'VE USED
.

Over 25 different species have been caught with these lures in both fresh and saltwater all across the country, and the best part is just how easy they are to use! 3 Models to choose from.

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Berkley

Berkley Shimma Shrimp Soft Vibe Blue Tail Shrimp
Berkley Shimma Shrimp Soft Vibe Blue Tail Shrimp
Berkley Shimma Shrimp Soft Vibe Lure from $11.00
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Nuclear Chicken
Nuclear Chicken
Berkley Gulp Jerk Shad Soft Plastics $7.00 $8.00
Sale
Berkley Gulp Nemesis Soft Plastics Nuclear Chicken
Berkley Gulp Nemesis Soft Plastics Nuclear Chicken
Berkley Gulp Nemesis Soft Plastics $7.00 $8.00
Sale
berkely powerbait gotam shad colour ayu
berkely powerbait gotam shad colour ayu
Berkley Powerbait Gotam Shad Soft Plastics $6.00 $7.00
Sale
Berkley Powerjig Keel Jig Heads $4.00 $7.00
Berkley Gulp Turtleback Worm 4" Soft Plastics Banana Prawn
Berkley Gulp Turtleback Worm 4" Soft Plastics Banana Prawn
Berkley Gulp Turtleback Worm 4" Soft Plastics Sold Out
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Berkley Nitro All Terrain Jig Heads from $4.00 $6.00
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Berkley Powerbait Minnow Soft Plastics Colour Bloodworm with Scales
Berkley Powerbait Minnow Soft Plastics Colour Bloodworm with Scales
Berkley Powerbait Minnow Soft Plastics from $5.00 $7.00
Sale
Berkley Gulp Shrimp 2" Soft Plastics Camo
Berkley Gulp Shrimp 2" Soft Plastics Camo
Berkley Gulp Shrimp 2" Soft Plastics $7.00 $8.00
Sale
Berkley Gulp Minnow Soft Plastics Camo
Berkley Gulp Minnow Soft Plastics Camo
Berkley Gulp Minnow Soft Plastics from $5.00 $8.00
Berkley Pro-Tech Lure Front View
Berkley Pro-Tech Lure Front View
Berkley Pro-Tech Bender Lure from $12.00
Berkley Powerbait Rigged Papa Giant Shad Fire Tiger
Berkley Powerbait Rigged Papa Giant Shad Fire Tiger
Berkley Powerbait Rigged Papa Giant Shad 23cm Soft Plastics Sold Out
Sale
Berkley Powerbait Nemesis Soft Plastics from $5.00 $7.00
Sale
Berkley Gulp Swimming Mullet Soft Plastics Banana Prawn
Berkley Gulp Swimming Mullet Soft Plastics Banana Prawn
Berkley Gulp Swimming Mullet Soft Plastics $7.00 $8.00
Sale
Berkley Gulp Jigging Shrimp Soft Plastics Peppered Prawn
Berkley Gulp Jigging Shrimp Soft Plastics Peppered Prawn
Berkley Gulp Jigging Shrimp Soft Plastics $7.00 $8.00
Sale
Gulp! Gel Rub On Scent Tube
Gulp! Gel Rub On Scent Tube
Gulp Gel Rub On Scent 35ml Tube $9.00 $11.00
Sale
Berkley Gulp Crazy Legs Jerk Shad 5" Soft Plastics New Penny
Berkley Gulp Crazy Legs Jerk Shad 5" Soft Plastics New Penny
Berkley Gulp Crazy Legs Jerk Shad 5" Soft Plastics $7.00 $8.00
Sale
Berkley Gulp Crabby 2" Soft Plastics Watermelon
Berkley Gulp Crabby 2" Soft Plastics Watermelon
Berkley Gulp Crabby 2" Soft Plastics $7.00 $8.00
Berkley Gulp Swimmin Shad 5" Soft Plastics Camo
Berkley Gulp Swimmin Shad 5" Soft Plastics Camo
Berkley Gulp Swimmin Shad 5" Soft Plastics Sold Out
Berkley Powerbait HD Hollow Belly Soft Plastic Sold Out
Sale
Berkley Gulp Squid Vicious 6" Soft Plastics Chartreuse
Berkley Gulp Squid Vicious 6" Soft Plastics Chartreuse
Berkley Gulp Squid Vicious 6" Soft Plastics $7.00 $8.00
Sale
Berkley Gulp Mantis Shrimp 3" Soft Plastics Molting
Berkley Gulp Mantis Shrimp 3" Soft Plastics Molting
Berkley Gulp Mantis Shrimp 3" Soft Plastics $7.00 $8.00
Sale
Berkley Gulp Sandworm 6" Soft Plastics Natural
Berkley Gulp Sandworm 6" Soft Plastics Natural
Berkley Gulp Sandworm 6" Soft Plastics $7.00 $8.00
Sale
berkley powerbait jerk shad 8" colour bleak
berkley powerbait jerk shad 8" colour bleak
Berkley Powerbait 8" Jerk Shad Soft Plastics $5.00 $7.00
Berkley Kachi Kachi Dama Kabura Jigs Sold Out
Berkley Shimma Fork Vibe Col Mullet Gullet
Berkley Shimma Fork Vibe Col Mullet Gullet
Berkley Shimma Fork Vibe from $10.00
Sale
Berkley Gulp Minnow Grub Soft Plastics Peppered Prawn
Berkley Gulp Minnow Grub Soft Plastics Peppered Prawn
Berkley Gulp Minnow Grub Soft Plastics $7.00 $8.00
Berkley Medium Tackle Bag With 2 Trays Front
Berkley Medium Tackle Bag With 2 Trays Front
Berkley Medium Tackle Bag With 2 Trays $55.00
Berkley Gulp Flathead Soft Plastics Pack Sold Out
Sale
Berkley Gulp King Shrimp Soft Plastics Banana Prawn
Berkley Gulp King Shrimp Soft Plastics Banana Prawn
Berkley Gulp King Shrimp Soft Plastics $7.00 $11.00
Berkley Gulp Sand Eel 4" Soft Plastics
Berkley Gulp Sand Eel 4" Soft Plastics
Berkley Gulp Sand Eel 4" Soft Plastics Sold Out
Sale
Berkley Powerbait Nemesis Paddle Tail Soft Plastics from $5.00 $7.00

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